29LT Zarid Display : A Contrasted Typeface

29LT Zarid Display is the valiant version of 29LT Zarid Text. In the Arabic script, the neo-Naskh glyphs transform into amalgams inspired by both the Thuluth and the Naskh calligraphic styles. Thuluth is considered as the most elegant style in classical Arabic calligraphy that was crafted for important writings. Naskh is however known as the common style designed for standard copy text. The design decision adopted to blend these two realms together gives the typeface a unique characteristic and makes it offer a new Arabic typographic hierarchy option. In the equivalent Latin script, the letters gain vertical contrast inspired by the pointed-pen expansion principle, whilst keeping a hint of the broad-nibbed pen translation structures in the bowls and finials. This design choice gives Zarid Display Latin a unique appearance and preserves consistency with the rest of the type family as well as bridging the Latin and Arabic scripts together.

29LT Zarid Slab : A Firm & Agile Typeface

29LT Zarid Slab type family consists of 16 styles: 8 Standard styles and 8 Slanted styles, covering the following weights: Thin, Extra Light, Light, Regular, Medium, Semi Bold, Bold and Black. The range of weights provides suitable typographic hierarchical solutions in bi-script Arabic and Latin layouts. Its design approach makes it ideal for display text as well as short copy text. A hybrid Arabic typographic design that lives between the geometric and cursive realm echoes a strongly built Latin slab serif type design of firm and agile qualities. The design of the two distinct scripts agreeably coexists while each one of them retains its’ own structure and characteristics.

29LT Zarid Text : A Legible & Lucid Typeface

29LT Zarid Text type family consists of 8 styles: 4 Standard styles and 4 Slanted styles, covering the following weights: Light, Regular, Medium, and Bold. The range of weights provide suitable typographic hierarchical solutions in bi-script Arabic and Latin layouts. Zarid Text is the lucid neo-calligraphic version of Zarid Serif after numerous design and technical modifications were executed on the latter. Improved legibility in small point size and habitual appearance are its key characteristics. Its purpose revolves around continuous reading and aims to be friendly to the reader’s eyes in conventional typesetting; hence making it ideal for diverse editorial typographic layouts such as newspapers, magazines, and books in digital and print applications.

29LT Zarid Serif : A Bold & Vital Typeface

29LT Zarid Serif is a bold & thoughtful typeface consisting of 16 styles, 8 standard & 8 slanted. Its persona contains a robust arsenal of qualities & attitudes appropriate for countless bilingual typographic visual applications.